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Tristan Peil Södra Cells kundkampanj 2023

A tribute to innovation

Inside our pulp mills, we keep exploring new possibilities and employing new technology. It’s a wholehearted commitment to innovation, reaching far beyond our day-to-day business. As proud as we are of our even, outstanding quality, and our many new types of pulp, it’s all just the start. What really matters is the end products created by our customers – from everyday household items to game-changing solutions for almost any industry. That’s innovation we’d like to pay tribute to.

Södra Cells kundkampanj 2023

Family forestry where tradition meets technology

The raw material entering our pulp mills comes from Swedish family forestry, as practiced by more than 50,000 Södra members. And while everyday work on the forest estate naturally rests on tradition and down-to-earth reasoning, new technology and methods are entering this world too.

Digital tools, exact surveillance of the forest’s growth, and Södra’s expert knowledge are continuously helping the forest owners to increase the value of their efforts.

When a forest area is ready for harvesting, we make sure that each part of every tree is used optimally. That’s one area where our innovative approach brings the largest benefits for a sustainable society.

Tristan Peil Södra Cells kundkampanj 2023

Process-minded innovations

Most innovation projects at Södra’s pulp mills come with a pragmatic motive, closely linked to manufacturing and optimization. By refining existing processes and turning market needs into new production lines, we make large investments in keeping our leading position.

Our recent projects include new bleaching methods that increase our customers’ choices of quality and shades, and an extra strong pulp made by carefully adjusting the recipe. To replace metal wires and make pulp bale handling easier and safer, we have launched Fibersafe, a paper strap that saves time and lowers the environmental impact.

Södra Cells kundkampanj 2023

From tissue to the biggest issues

Our innovations only make their full impact on human lives and the environment once the pulp has left our mills and taken on a new form in the many industries that depend on it. Even before that, our customers can use our digital tool to adjust its features to make their pulp fit its purpose exactly.

At Södra, we will forever be impressed by the vast array of products created using our pulp – sometimes it seems that nothing is impossible. From everyday tissue articles to sustainable packaging, more circular fashion, non-fossil hygiene products and much more, our pulp is tackling some of the biggest issues in the world today.

People behind the pulp

Pulp and all its possibilities

In the Pulp section of this website, you can learn more about the many sustainable solutions and products that our pulp makes possible. With state-of-the-art manufacturing and focus on innovation, we produce a wide range of paper pulp, along with dissolving pulp and OnceMore®, our unique product for large-scale textile recycling.

Read more about our pulp



Contact us

Paper pulp

Jens Hallendorff
Head of Sales Paper Pulp Global
Phone: +46 72 23 51 029

Maria Staxhammar
Sales Director, Nordic countries and UK
Phone: +46 70 25 64 546

Tristan Peil
Sales Director
Phone: +49 17 09 61 10 07

Martin Chovan
Sales Director
Phone: +49 16 02 01 32 98

Alexandra Pisano
Sales Director
Phone: +46 72 223 05 73

Benjamin Brück
Head of Business Development
Phone: +49 17 08 11 378 5

Dag Benestad
Sales Director, China and Indonesia
Phone: +47 92 03 071 5

Oliver Söder
Sales Director, Germany and Austria
Phone: +49 89 89 06 761 00

Hågen Rismark
Sales Director, Non-European markets
Phone: +47 90 10 17 80

Dissolving pulp

Johannes Bogren
Vice President, Södra Bioproducts
Phone: +46 340 63 34 15

Dag Benestad
Sales Director, Dissolving pulp
Phone: +47 92 03 071 5

Catharina Fechter
Technical Product Manager
Phone: +46 70 66 55 795

Technical Product Manager

Ann Nilsson
Technical product manager, Speciality paper
Phone: +46 70 35 84 498

Peter Carlsson
Technical Product Manager, Tissue
Phone: +46 70 385 0841

Pär Andersson
Technical product manager, Printing paper, Board products
Phone: + 46 70 58 82 143


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