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Act of a hero

Our definition of a hero – anyone who consciously makes sustainable choices. Thank you for choosing products from sustainable forestry.

What is a Hero?

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Our pulp is based on the renewable, recyclable and biodegradable raw material from the forest.

Towards a sustainable world

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Pulp products

Regardless of what you produce from our pulp, be reassured that the pulp always originates from sustainable forestry.

Our pulp products

#actofahero hjälte kampanj act of a hero

Make a sustainable choice

Milk packages, tissue paper, magazine paper or textile. In every decision we make, big or small – we can make a difference. When choosing products that originate from sustainable forestry that’s exactly what you do. And making conscious choices – that’s our definition of heroism.


The world needs more heroes! Share your thoughts and actions on sustainability.


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