29 Jun 2026
Enriched by Södra is launched in response to increasing demand for transparency around materials and origin
Södra is now launching Enriched by Södra, an offering for brands to harness generations of knowledge and commitment to the forest and make that value a clear part of the products that meet the consumer.
It means that the long-term care and responsibility of family forestry, together with Södra’s way of making more from every tree, become a clearer part of the materials in everyday products.
Every time I meet a forest owner in Södra, I am struck by their personal commitment, the love they feel for their forest, and the diverse forestry practices that come naturally to each of them. That sense – with which every forest owner manages their forest – is something we see great potential in sharing with the world. As consumers, we want to understand what we are buying, feel confident, and contribute to positive development through our choices. Enriched by Södra is a way to make that choice easier, as products carrying it communicate exactly that,
Against this background, Enriched by Södra is now being introduced to the market.
Would you like to learn more about how Enriched by Södra can strengthen your offering? Visit enrichedbysodra.com
About Södra
