What we’ve created together
Avavav and OnceMore® began our creative exchange in 2025, working side by side through the OnceMore Together® network. Together with New Focus Textiles, we developed next‑generation viscose fabrics made from blended textile waste and wood from responsibly managed Swedish forests.
For SS26 and AW26, these fabrics were brought to life in Avavav’s signature silhouettes - from the cutout ribcage shirt to four new AW26 shirts crafted for Milan Fashion Week. Each piece shows how thoughtfully made materials can support bold design without compromising character.
And with New Focus Textiles as a partner, the journey from raw material to finished fabric becomes seamless, scalable and creatively charged. This is the strength of OnceMore Together®: designers, textile experts and innovators working side by side to turn textile waste into new value - ready to use, and ready to wear.
“Collaborating with Avavav’s creative team pushed us to explore new possibilities with OnceMore® fibers. Seeing the material come to life in such bold designs was truly rewarding.”, Jennie Hope Peterson at New Focus Textiles
Explore the OnceMore® Together Network
AW26
For AW26, Avavav introduced four new shirt styles developed with fabrics crafted by New Focus Textiles using OnceMore® textiles, made from blended textile waste and wood from responsibly managed Swedish forests. In a season defined by Avavav’s exploration of the female gaze, these pieces demonstrated how thoughtfully engineered viscose can support strong, character‑driven design without losing its signature drape. The AW26 presentation placed the viewer inside the collection’s narrative, while the shirts themselves revealed a material built to match Avavav’s expressive silhouettes.
SS26
For SS26, Avavav introduced select pieces crafted with fabrics developed together with textilemanufactur New Focus Textiles, made using OnceMore® textiles. The collection included the brand’s cutout ribcage shirt, showing how viscose made with blended textile waste can support bold, directional design.
About Avavav
Avavav is a creative-driven designer brand shaped by the contrasts of modern culture, seen through the female gaze. The brand is committed to building an ecosystem rooted in unique design, strong identity, and distinctive storytelling. Under the creative direction of Beate Skonare Karlsson, its vision is defined by creative independence and a continuous exploration of form, proportion, and silhouette.
Contact us
Would you like more information about OnceMore®? Do you have questions about our process or how to obtain fabrics based on OnceMore®? Click through to our form, fill it out and submit it. Someone from our team will contact you shortly.