
Our Vision
We believe that textiles deserve better. Our vision is to give each garment a new life. With OnceMore®, you receive a high-quality raw material based on 20% textile waste. This material can be used to give your favorite garments a new life - once more.
With OnceMore®, Södra contributes to the important transition towards a sustainable textile industry. Instead of increasing the amount of waste in landfills, our partners supply us with their blended textile waste.
Latest news!

Avavav & OnceMore®
For AW26, Avavav introduced four new shirt styles developed with fabrics crafted by New Focus Textiles using OnceMore®, made from blended textile waste and wood from responsibly managed Swedish forests.
Read about the collaburation
The Gold Member Experience
When New Focus Textiles joined OnceMore® Together as a gold member, the ambition was clear: to help shape the future of textile recycling solutions. One and a half year later, their journey reflects action, visibility, and collaboration.
Read more
Curios Minds?
Welcome to explore the Swedish Forest, the OnceMore® process and TreeToTextile´s fiber production. Innovations that challenge the conventional.
Our Field Trip