Our Mission
We refine and renew the values of the forest estate
The mission is about the very reason for our existence, stretching beyond today's operations. Södra was founded in 1938 by forest owners who wanted to be stronger together and develop their forest estates. Even today, this is why we exist – we express it as refining and renewing the values of the forest estate.
Our vision
Rooted in the forest, we grow the future
The vision is about what we as a company want to achieve and is our long-term goal. The vision captures both where we come from and where we are going in our ambition to create a better future. With roots in the forest, we create the future!
Our values
Our values are about how we act daily and always guide our actions. They help us navigate a changing world while being secure in who we are, both as an organisation and as employees.
- Feet on the ground
- Ears to the wind
- Eyes on the horizon
Read more below about what the values stand for.
Feet on the ground
We are sincere, straight-forward and put safety first. Together we value and balance different interests and perspectives, leaning on expertise and experience in every decision.
Ears to the wind
We are curious, attentive and engaged. Together we listen to understand society's driving forces, foreseeing tomorrow’s needs and how to adjust course.
Eyes on the horizon
We are brave, innovative and action-oriented. Together we take action with the motivation and ambition to push ourselves and others towards new ground.
Find your dream job
A place to grow - close to you
At Södra, everything begins with care for people. That’s how we shape the future of forestry. By people driven by curiosity, who dare to think differently, and who know that together is stronger than alone. Do you want to work with the future, in a place that sees you and where you can make a difference? You're getting closer.
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